Hanyul
Hanyul is a prominent Korean skincare brand under Amorepacific, embodying the philosophy of Korean naturalism. The name 'Hanyul' combines 'Han' (Korea) and 'Yul' (law/balance), signifying the pursuit of balanced and healthy beauty inspired by Korean women. The brand meticulously blends centuries-old Korean beauty wisdom with potent natural ingredients harvested from Korea's distinct four seasons, enhanced by modern scientific technology. Key ingredients like Ganghwa mugwort, Goheung yuja, and Yeoju rice are carefully selected for their regional significance. Hanyul also focuses on developing proprietary ingredients through fermentation technology and microbiome science. With 'K-glass skin' as its core value, Hanyul aims to restore the skin's inherent healthy radiance. Beyond skincare, Hanyul strives to provide comfort and healing to both skin and mind by capturing the energy and wisdom of Korean nature. The brand has recently expanded its global presence, notably with its launch at Sephora in the United States, further elevating the status of K-beauty worldwide.
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